Every business owner should have a blog? Do you agree?
Well, the answer to that question is an astounding YES. However, many business owners still don´t understand exactly why is it that having a blog is so important. To help understand a bit why this is, here´s some quick stats you should look at:
- 61% of consumers have made a purchase based on a blog post that they read.
- 60% of consumers feel positive about a company after reading its blog.
- 70% of consumers learn about a company through its blog versus ads.
If that did not convince you, take a look at this infographic, courtesy of QuickSprout.com. Hopefully this will give you a bit more information and make an informed decision.