Browsing: MarketingStrategies

The growing shift in advertising focuses on programmatic direct deals, driven by the need for supply path optimization (SPO) and…

Financial institutions are increasingly adopting the Financial Data Exchange (FDX) API standard to enable secure and efficient data sharing in…

In an exciting move to boost the marketing efforts of small and medium-sized businesses (SMBs), Versium and Resulticks have formed…

By 2026, it’s expected that over 80% of companies will use Generative AI (GenAI) to revolutionize their work processes. This…

A recent study by Pipeline360 revealed that only 34% of B2B marketers use content syndication for lead generation, which is…

The world of B2B marketing is experiencing a major shift, and the driving forces behind this transformation are demographics, technology,…

In an exciting development, Elon Musk and his company, xAI, have revealed plans to launch a new game studio during…

Every brand has a voice—a unique way of communicating that influences how people perceive it. While the message and words…

In today’s digital world, creating high-quality videos often requires expensive software, specialized skills, and a lot of time. But Warpvideo…

Palo Alto Networks is taking its cloud security efforts to the next level with the introduction of Cortex® Cloud. This…