Browsing: MarketingStrategies

Technology buyers in our 2024 Media Consumption Study have shared their insights: they are increasingly turning to independent information sources…

Imagine you’re an exceptional marketing leader who has achieved impressive results through strategic execution of your go-to-market (GTM) strategies. You’re…

The digital landscape has undergone significant transformation, reshaping how businesses connect with their audiences. This shift is evident in the…

Recently, Marketing Vogue engaged with Partner Marketing executives Angela Motiani (Head of Partner Demand Generation at Klaviyo), Kristina Onyon (Director…

A common question we hear from new users of Marketing Vogue is, “How long should we wait before calling leads?”…

Many savvy marketers rely on a tried-and-true playbook—a collection of demand generation tactics that have historically delivered results. However, over…

This blog is a guest post from our friends at LeanData. There’s a popular analogy circulating in B2B sales and…

Many savvy marketers rely on a go-to playbook—a collection of demand generation tactics that have historically delivered results. However, over…

In a recent Partners GTM Survey, 73% of companies with a partner program reported that they rely on partners for…

It seems that Facebook is set to end 2013 with more options for businesses to advertise on the popular network. Reuters…