Sabio Holdings, an Adtech company specializing in helping global brands engage and validate streaming TV audiences, has officially launched Creator Television, its very own Free Ad-Supported Television (FAST) channel. Creator TV shines a spotlight on diverse and multi-talented creators, bridging the gap between social media storytelling and the broader streaming TV landscape. As part of this exciting rollout, Plex, a major global streaming media platform, will help distribute Creator TV to an international audience.
The launch of Creator TV marks a pivotal step in Sabio’s strategy to expand into new, high-growth markets, particularly India, the world’s most populous country with more than 1.4 billion people. Creator TV is not just a new channel; it’s a platform designed to empower the next wave of content creators from diverse backgrounds. By collaborating with Creator TV, these creators can amplify their global reach and provide engaged audiences with a fresh and dynamic viewing experience.
In essence, Creator TV is transforming traditional television by offering a platform where up-and-coming creators can thrive and build new connections with global audiences. This innovative move aligns with Sabio’s broader goals of driving audience engagement and validation for advertisers, while giving creators an opportunity to expand their visibility and influence worldwide. With its international reach and dedication to showcasing creative talent, Creator TV is setting the stage for a new era of television that is more inclusive, diverse, and exciting than ever before.
This development is sure to have a significant impact on the streaming landscape, offering both creators and viewers an engaging new way to connect. As Sabio continues to push the boundaries of digital advertising and media, Creator TV promises to be a game-changer in the world of content creation and streaming television.