Author: MV Editor

Drax Explores Energy Supply Deals with Data Centres Amid Carbon Capture Investment Shift Drax, the operator of the UK’s largest biomass power plant, is in talks with data centre companies to explore potential energy supply agreements. The company is considering using two of its four energy-generating units to power data centres, in line with the UK Government’s push to support the growth of artificial intelligence (AI). The UK Government’s recent AI action plan is focused on improving AI infrastructure and could serve as an incentive for data centres to partner with Drax. The company plans to share more details about…

If you’re a developer looking to boost your app’s visibility and downloads, App Store Optimization (ASO) is crucial. By optimizing various aspects of your app’s listing, you can increase organic downloads, improve user engagement, and support long-term growth. What is App Store Optimization (ASO)? App Store Optimization (ASO) is the process of improving your mobile app’s visibility and appeal within app stores like the Apple App Store and Google Play. The goal is simple: make it easier for potential users to find and download your app. Why ASO Matters for Your App Effective ASO Strategies for Developers To improve your…

The growing shift in advertising focuses on programmatic direct deals, driven by the need for supply path optimization (SPO) and the move away from cookie-based targeting. Advertisers are looking for ways to ensure more precise targeting, custom pricing, and access to premium placements. These programmatic direct deals provide curated, high-quality access to digital inventory, giving advertisers control over their campaigns. DoubleVerify (DV), a leading media measurement and verification company, plays a crucial role in this landscape by integrating advanced data solutions into the process. Their solutions help improve media quality, performance, and transparency—critical factors in today’s programmatic advertising world. Why…

Financial institutions are increasingly adopting the Financial Data Exchange (FDX) API standard to enable secure and efficient data sharing in the world of open finance. While open finance defines the regulatory framework for sharing financial data, FDX APIs provide the technical foundation necessary for smooth and safe transactions between consumers and financial services. As consumers rely more on FinTech services to manage their finances, many still struggle with the challenge of accessing secure APIs for sharing their data. Without proper API solutions, users experience delays, data failures, and outdated information, which limits their ability to fully benefit from digital financial…

In an exciting move to boost the marketing efforts of small and medium-sized businesses (SMBs), Versium and Resulticks have formed a strategic partnership. By integrating Versium’s powerful audience data with Resulticks’ intuitive Marketing Star platform, this collaboration offers SMBs a seamless and efficient way to improve their marketing strategies across multiple channels. What This Partnership Means for SMBs For businesses looking to enhance their marketing approach, the integration of Versium’s audience data with Resulticks’ Marketing Star platform brings a range of benefits. The collaboration allows businesses to deploy and analyze tailored customer experiences using the Versium REACH platform, a tool…

Trustmi Launches Advanced AI Tools to Combat Rising Cyber Threats Targeting Finance Teams In today’s fast-paced digital world, cybercrime is evolving rapidly, and the traditional methods of defense are struggling to keep up. Trustmi, a leading cybersecurity company, has introduced cutting-edge AI-powered tools to help combat the increasing threat of sophisticated social engineering attacks, particularly those targeting finance teams. The Growing Cyber Threat to Finance Teams Social engineering attacks, where cybercriminals manipulate individuals into revealing sensitive information or transferring funds, have become a major concern for businesses. These attacks are harder to detect by conventional security measures because they often…

Radisys Partners with Zoom Technology Group to Expand Broadband Connectivity in the U.S. Radisys Corporation, a global leader in open telecommunications solutions, has announced a strategic collaboration with Zoom Technology Group (ZTG), a leading fiber network operator based in Dubai, UAE. Together, they plan to expand fiber broadband connectivity across the United States, building on the success of Radisys’ advanced Connect Open Broadband solutions, which have already been deployed in South Africa. Transforming the Broadband Landscape with Open Solutions Radisys is well-known for its cloud-native, software-driven solutions that support the creation of open, interoperable networks. The company’s Connect Open Broadband…

Recruiting today is more complex than ever. From sourcing high-quality candidates to optimizing your hiring process, recruiters face unique challenges. But don’t worry – there are simple strategies you can implement to tackle these obstacles and improve your hiring process. In this guide, we’ll cover four common recruiting challenges and provide time-saving solutions to help you hire smarter and faster. 1. Attracting Quality Candidates Finding top talent is one of the biggest challenges in recruitment. But with the help of AI-powered matching tools, you can instantly connect with the right candidates. These tools analyze resumes and job descriptions to identify…

By 2026, it’s expected that over 80% of companies will use Generative AI (GenAI) to revolutionize their work processes. This technological shift will have a significant impact on IT teams, enabling them to work faster, smarter, and more efficiently. In this post, we explore how GenAI can improve IT services, enhance productivity, automate tedious tasks, and lower operational costs—all while creating a more seamless and effective IT experience. 1. Faster Issue Resolution One of the biggest advantages of GenAI in IT operations is its ability to accelerate the resolution of issues. Traditional methods of troubleshooting can be slow and resource-intensive,…

A recent study by Pipeline360 revealed that only 34% of B2B marketers use content syndication for lead generation, which is concerning. This indicates that many B2B marketers and Chief Revenue Officers (CROs) are leaving valuable opportunities on the table. Content syndication is an often-overlooked strategy that can deliver powerful results for B2B marketers. Compared to other marketing channels like paid search, social media, and digital ads, content syndication offers numerous benefits. Let’s break it down: 1. Cost Efficiency Paid ads (search, display, or social) often come with high costs, especially in competitive industries. In B2B, the cost-per-click (CPC) for keywords…